Speaking

This mind-bending presentation is built on the international Best-Seller Fl!p, and will move beyond theory and offer countless examples of how businesses have flipped their thinking and profited from the experience. Specifically it will:

• Bring into question the assumptions and practices that are hiding value in your existing business models
• Completely change the way you think about what drives client behavior and offer you a proven track for building sustainable competitive advantage in the market
• Challenge you to rise above consensus based industry practices and push to seek new perspectives from the fringe while still delivering on the fundamentals
• Help you break free from the gravity your previous success, the legacy of your existing business model, and the ever-present pull of the popular media all of which serve to maintain the status-quo
• Open your mind to a whole new set of business models built on more open and creative relationships with clients, suppliers and between the internal silos of your organization
• Unpack the 4 forces of change impacting on organizations today so you can future proof yourself against the inevitable shifts they will bring

During times of uncertainty the real money gets made in the cracks. The problem is we get conditioned by our experience, blinded by our business models and conned by the popular media to believe success or failure merely a product of the economic conditions. Fl!p will break you and your leader out of that cycle, show that there is opportunity everywhere if you know how to think and where to look, and then mobilize you to start exploiting it.

Target Audiences

• Business leaders
• Business owners
• Association executives
• Entrepreneurs
• Financial services
• Internal teams
• Sales professionals

Resources/Publications

• FL!P
• Future-Proof E-learning Program

Testimonials

“Over the last few years, News Corporation America has been engaging Peter Sheahan to flip the way its leaders think about their business, and the talent within it. From the creative's in the editing rooms of LA, to the Chairman himself in New York, Peter has had a profound impact on this company. It is very rare to find someone who is engaging on the platform and whose work is clearly based on ground-breaking research and genuine insight into what makes a business and its leaders successful in today's uncertain market place. Peter Sheahan is one of those people. I have no hesitation recommending Peter to any organization looking to drive innovation deeper in their company, and wanting to inspire their leaders to think differently and take the necessary risks to future-proof the business.”

Tiffany LaBanca, Senior Vice President, Internal Communications

News Corporation

Breakthroughs in neuroscience have shed new light and given us a much greater insight into how people buy and what drives their behavior. And these very drives are changing right before our eyes. People no longer want to be sold to, they want to buy. They are no longer passive in their brand relationships, they are active. And as a result the way we sell our services and position the value we bring must change too.

The 5 Competencies, which also formed the basis for the ground-breaking new book 'Making it Happen', will completely change the way you approach the marketing of your services, the implementation of your change agenda and even the way you position yourself. Drawing on the latest research in human behavior and the most powerful insights we can draw from consumer branding, making it happen will show you how to:

• Package your idea as a saleable commercial offer
• Align your offer to a compelling market need
• Influence a buyer to not only want what you have,, but want it from you
• Quickly accelerate your progress through leverage, scale and platform
• When and how to re-invent yourself and open up whole new areas of opportunity for you and your business

Target Audiences

• Financial services
• Sale professionals
• Marketers
• Entrepreneurs and business owners
• High-potential employees

Resources/Publications

• Making It Happen
• Making It Happen E-Learning Program

Testimonials

“We had Peter present to a group of our select clients and the over whelming response was ‘how do we get him back and expose a broader cross-section of managers to his ideas and strategies’. I can confidently say Peter is a world class expert on his topic, and first-class presenter too. I have no problem recommending him to other American companies looking to drive innovation and leadership throughout their business."

Karl E. Hansen, President

The Vita Companies

Your future success is all about TALENT! And engaging the hearts and minds of this new thinker will take a brand new kind of leader. Talent Magnet will show you how to be that leader.

People are not really your greatest asset. The right kind of people, who are highly engaged, is. Mind-blowing future success will require a new kind of thinker, or at the very least a new kind of thinking from the people we have. If you are to attract and engage this kind of innovative talent you will need to build a powerful employer brand, and then have your managers’ deliver on the promise it implies. Talent Magnet will combine the best research on human behavior, with the changing nature of business models and what constitutes value to the client, with proven strategies for getting results through people to offer you a brand new mindset for leading your people. This mindset-shifting approach to talent can be best described as the art and science of employer branding. And be sure that this is not some HR fad. It is a whole new philosophy for leadership which will unleash the hearts and minds of the very people on whom your sustained success depends.

Target Audiences

• Senior leaders
• People managers
• HR professionals
• Front-line supervisors
• Entrepreneurs and business owners

Resources/Publications

• Talent Magnets Rainbow Paper

Testimonials

“Peter Sheahan is a sharp business mind. He understands the business model itself, and the role talent plays in driving its success. A long-way from the group hug style approach to talent that plagues many advisers in this space, Peter will cut the heart of what makes you a great place to work, and outline the best strategies for telling the world. He has a clear understanding of what drives human behavior, and always offers a thoroughly researched perspective on your main competitors, and where you are positioned in the mind of the people you want to attract and retain. Whether it is strategic guidance, or creative stimulation Peter Sheahan is a powerful partner on your journey to building a powerful employer brand.”

Amanda Fleming, Chief People Officer

Pizza Hut

Human needs never change, but our definitions of whether those needs are being met change dramatically based on how we were brought up. If you are going to attract and retain the new generation as customers, members and staff you will need to understand their new perspectives and definitions.

Based on the research presented in the international best seller Generation Y, this very funny and extremely insightful session will:

• Give you insight into the REAL differences between generations
• Offer strategies for exploiting this new market opportunity
• Identify emerging trends associated with this generation which are impacting your broader target markets
• Show you how successful organizations have adapted their leadership and management styles to this new employee group
• Outline specific strategies for attracting and engaging Gen Y as customers and/or staff
• Present case studies from around the world of organizations who have profitably engaged this new generation
• Move beyond “technology” hype and focus on opportunities which align with your desired culture and business model

Target Audiences

• Business leaders
• Business owners
• Association executives
• Entrepreneurs
• Financial services
• Internal teams
• Sales professionals
• Front line managers

Resources/Publications

• Generation Y
• Generation Y E-Learning Program

Testimonials

“Peter joined us in Seattle to film a series of short videos to educate managers across Microsoft about generational change and it impact on the way we do business. His recordings were jam packed full of energy, insight and practical strategies any leader could use. Peter has built an excellent reputation around the world as the leader in his field, and our partnership together has proven this to me personally. I have no hesitation recommending Peter to any business looking to understand their new customers and staff, and to future proof their organization against the inevitable change they bring.”

Maryann Prouty, Global Program Manager - MACH

Microsoft

These sessions can be in any format, for any team and last for any length of time. They could be a brainstorming session, a scenario planning workshop, a hypothetical debate, or even a high energy and challenging panel at an annual convention. You already have world-class talent in your industry, association or organization, so why not create an opportunity to more fully engage them?

Often used as a follow on to a keynote style presentation, these collaborative experiences will take any learning from and event and drive it deep into your organization. By having your own people consider how the presented perspectives apply to their day-to-day world, what applicable solutions it offers and what opportunities these new perspectives present you massively increase the return on investment you get from getting your team together in the first place.

Target Audiences

• Leadership teams
• Sales professionals
• Product development teams
• HR and People Managers
• Entrepreneurs & Business Owners
• Any audience, really…

Resources/Publications

Testimonials

Peter Sheahan could light a small town with energy, enthusiasm and insight. He combines deep practical knowledge with unending passion for both his subject matter and his audience. In my 10+ years of speaking with executive-level audiences, I find Peter to be unsurpassed in his ability to engage senior executives. Peter can draw out of your people answers to questions they did not know they had. That, and even more powerfully, he will have them question the very answers they come up with in a way that reveals an even deeper level of insight and understanding. Whether he is presenting or facilitating, Peter is clearly world class educator.”

David Willis, Managing Director

Corporate Executive Board